Top Question Asked By Business Owners, Answered

By: Dan Kennedy on: December 12th, 2015 10 Comments

Today, I thought I’d answer the number one question people ask me…

 “What is the most important thing I can do for my business right now to start getting more customers, clients or patients and making more money?”

Granted there is not a completely simple answer to this question, but I will give you four things you MUST do if you want to consistently attract more customers, increase revenue and eliminate competition:

1) Create a system. If you want to consistently attract your ideal customers, clients or patients you need to have a reliable, efficient and affordable system in place that will bring them to you like clockwork.

Without a system in place, not only will you throw dollars down the drain by not knowing which marketing strategies to spend your money on, but you’ll waste time trying to figure it out.

When you know exactly which media is most effective and have a plan for what you’ll execute, you’ll be able to predict your costs and you’ll also know what response to expect.  Plus a system set up to attract only ideal customers, clients and patients will mean you won’t waste your time and resources trying to sell to people who either don’t want or need your product or service, or can’t afford it.

2) Swipe from proven promotions. One of the biggest time and money wasters is creating everything from scratch. Trial and error promotions mean your system isn’t reliable.

Switch to swiping ideas from proven promotions and you’ll be able to accurately predict how many customers or clients or patients you’ll attract each time you send out a promotion.

3) Sell in a competitive vacuum. Set your product or service up as the only logical choice for your ideal customer. When you create marketing that showcases you in a unique light and unlike your competitors, you not only have a competitive advantage, but you have in built-in price resistance because consumers will see that no one else is doing what you are doing.

4) Be consistent.  One of the biggest mistakes I see people make is to run a campaign, get a bunch of business and then wait until they feel they need business again before running another campaign, which is usually too late. Put your marketing on autopilot and run your system continually so you will steadily attract a constant flow of customers.  Then you’ll never have to worry about whether or not you have enough business.

Putting a system in place that uses proven promotions, sells in a competitive vacuum and runs continually has taken members from the brink of bankruptcy to astounding profits.

And it will do the same for you, once you put your system in place following these four simple steps.

Take a deeper look inside these moneymaking strategies and more below in a FREE webinar were Dave Dee  reveals the secrets behind Magnetic Marketing. Even if you are well versed in Magnetic Marketing this is a great way to get a little refresher course and review the foundational principles of Magnetic Marketing. So go ahead and watch the video below now.

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Dan Kennedy is internationally recognized as the 'Millionaire Maker,' helping people in just about every category of business turn their ideas into fortunes. Dan's "No B.S." approach is refreshing amidst a world of small business marketing hype and enriches those who act on his advice. For more money-making marketing tips, tactics and strategies, go to

10 Responses

  1. Caroline says:

    I have embroidery business and don’t know or have a system in place
    To get leads or keep clients informed.

    • Dan says:

      Caroline, where are you located? If you are in Denver, let’s connect about this problem. Thanks, Dan

  2. Brandon says:

    Great article!

  3. […] The Number One Question Asked By Business Owners, Answered […]

  4. Mark Fitzgerald says:

    To “swipe and deploy” an idea from Jeffrey Gitomer, I’ll tack on a “Step 4.5” to the last thing a business person must do once his or her “system” is allowing business growth to flow uninhibited – if for some reason you cannot satisfy all the new clients you are attracting in a timely manner, then hire on more assistants or managers OR hire on your competitors. This will eliminate your competition.

    As a licensed architect, I’ve seen so many of my fellow architects hoard projects from clients to the point of creating a backlog so it will support their business when the business cycle is rough. This does not make sense because the clients who are last on the production list are never satisfied with the work that is produced because “time is money.” If you do “good work” you will always attract more work. But if you “share your work” you will always have grateful friends and colleagues who will be indebted to you and want to help you succeed!

  5. Víctor Pazmiño says:

    Dan. Simple and focussed. I want to know who is your contacto of the method on spanish marketing. Thanks

  6. Very helpful information and 9 out of 10 businesses don’t do it. One more way to seperate yourself from the competition!
    Thx Dan!!

  7. lori says:

    This question is for me

  8. David Hunter says:

    “#4 Be Consistent” is probably the most important, and the one most people lack.

    What good is sending a postcard or making a phone call if you’re not going to follow up?!

  9. ioan pongrat says:

    Yes sir Dan Kennedy – GKIC .. many thanks your video presentation .. Merry christmas

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