How To Guarantee Success With Mobile Marketing!

By: Darcy Juarez on: June 20th, 2017 3 Comments

Do you ever look at your phone, and a little voice in your head explodes with rage: “Stop hijacking my digital space!” Your thumb quickly navigates to BLOCK the ad, news feed, or whatever was occupying space on your screen. That’s how a poor mobile sales process can lose customers. Do you have a mobile optimized sales process? Is your business ready? Those are questions you need to answer if you want to prosper. In[…]


3 Simple Ways To Keep Your Customers Coming Back For More

By: Darcy Juarez on: May 31st, 2017 7 Comments

  Sounds simple, but I can tell you now there is a whole lot more to keeping your customers engaged than what meets the eye. (At this point I also urge you to open our previous blog post ‘Follow The Rules Of Engagement’ in a separate tab…) We say this all the time; there will always be someone who responds to your marketing efforts. Always. But that doesn’t mean your efforts are making you MONEY.[…]


How Mobile Marketing Brings Home The Bacon

By: Darcy Juarez on: March 7th, 2017 No Comments

The global supremacy of mobile marketing is forever increasing. It’s the 21st Century and almost EVERYBODY has access to a cell phone, pretty much twenty-four seven. Smartphones have taken the world by storm and are now doing the jobs of what used to be high-tech computers, in less than half the time. The real hard evidence is this; SMS alone has 5.4 BILLION active users. For the savvy Mobile Advertiser, that’s a darn huge goldmine![…]


3 Ways to Get the Most Out of SuperConference

By: blog user on: April 20th, 2016 3 Comments

First, a confession. I’m not an employee of GKIC. And nobody at GKIC asked me to write this article. I actually offered to write this article myself, partially out of selfish reasons. You see, I’ll be attending the upcoming SuperConference in Jacksonville next month as a sponsor with a couple of my employees. My thinking is, if I can contribute to the success of the conference and help attendees get more out of it, I’ll[…]


The Leap Year – 29 Reasons Not to Miss SuperConference 2016

By: Dave Dee on: February 29th, 2016 No Comments

1. The quickest path to growth is collaboration. Don’t miss out on an opportunity to grow your business with the leaders of commerce. Meet and network with the top business minds and entrepreneurs in the world. 2. Rick Harrison, star of the hit show “Pawn Stars” will be taking the stage to reveal how to leverage the power of marketing and brand to drive real results and real revenue. Every serious business owner needs to[…]


Hand Drawn Sketch That’s Worth Ten’s of Thousands…To You!

By: Dave Dee on: January 14th, 2016 4 Comments

While I’m certainly not artist in the traditional sense, I have created masterpieces that have brought in ten’s and even hundreds of thousands of dollars.  The more important thing is, the masterpiece I’m about to share, can be worth ten’s (or hundreds in the right hands) of thousands to you as well!  This little sketch is something I call “The Ultimate Marketing Machine”.  Let me ‘splain. While it may not look like much at first[…]



By: Dan Kennedy on: December 16th, 2015 5 Comments

Santa Claus is, remarkably, a public domain character. Never has so valuable a piece of intellectual property or celebrity been royalty-free. Most of the time, most people see things, but most never see them as opportunity. Opportunistic Thinking is not a part of most peoples’ mindset. Starbucks may exist because Howard took his Opportunistic Thinking with him on vacation to Europe. Most people just come home with postcards. Most marketers see Santa Claus every 9[…]


The Power Of The Right Message

By: Dan Kennedy on: December 3rd, 2015 10 Comments

Genius is sometimes defined as the ability to make the complex simple. Certainly, “marketing” is a complex subject; so complex, it’s very difficult for many business people to ever get a handle on it. Its complexity is intimidating. After years in “marketing,” I’ve finally found a definition that reflects the genius of simplicity. MARKETING is simply making the right presentation of the right message to the right people. With that simple definition as a guide,[…]


Why “the Shrug” Matters To Your Business

By: Dan Kennedy on: December 1st, 2015 1 Comment

I’ve recently I bemoaned a trend taking place all across society today… a sorry state of affairs afflicting enterprises great and small. I called it “The Shrug”. “The Shrug” is when a multi-million dollar NFL receiver drops a perfectly thrown ball in a crucial 3rd down situation… resulting in turning the ball over to the opposition with potentially season-ending consequences. Yet all the receiver can do is “shrug.” No grief. No anger. No self-recriminations at[…]


The Fallacy That Holds You Back

By: Dave Dee on: November 14th, 2015 7 Comments

I’ve heard it said dozens of times by dozens of “Guru’s” and it’s complete and utter crap.  They say it to try and be motivating, but in reality they are damaging one person after the next, and instead of helping you to make more money, the only one lining their pockets are them.  Well I’m here not only to expose the lie, but also to show you the truth…and while the lie may sound good[…]