Escape The Comfort Zone!

By: Darcy Juarez on: March 14th, 2017 2 Comments

Every business superstar and entrepreneurial expert knows the importance of networking. Not only can it help towards constructing a jam-packed list full of super-hot leads, but you never know where you’re going to meet your next business partner… or successor, if you’re looking to pass the torch and retire in luxury! This is the ‘comfort zone’ for a lot of people. For others, not so much. Attending events and mingling with like-minded people can be[…]


The Principle of Formula

By: Dan Kennedy on: May 10th, 2016 2 Comments

If you want speed to success in anything it’s almost ALWAYS best to follow a formula. You can arrive at a relatively small collection of formulas and structures that you rely on, that virtually guarantee success time after time, with little or no change, even to the same audience. In every newsletter, every month, I do three stories, and they’re all story-point-benefit, story-point-benefit, story-point-benefit.  You’d think that people would catch on and get bored with[…]


Help Those Who Want It – Otherwise Why Waste Your Time?

By: Dan Kennedy on: May 4th, 2016 14 Comments

My good friend James Tolleson once said, “Only when a person wants, needs and most of all, will appreciate your help, can you help them.” We sure waste a lot of time, energy and money in our society trying to help people who are simply not ready to be helped. Lyndon Johnson is largely responsible for implementing this very bad idea on such a grand scale that it has sucked up so much of our[…]


The Leap Year – 29 Reasons Not to Miss SuperConference 2016

By: Dave Dee on: February 29th, 2016 No Comments

1. The quickest path to growth is collaboration. Don’t miss out on an opportunity to grow your business with the leaders of commerce. Meet and network with the top business minds and entrepreneurs in the world. 2. Rick Harrison, star of the hit show “Pawn Stars” will be taking the stage to reveal how to leverage the power of marketing and brand to drive real results and real revenue. Every serious business owner needs to[…]



By: Dan Kennedy on: December 16th, 2015 5 Comments

Santa Claus is, remarkably, a public domain character. Never has so valuable a piece of intellectual property or celebrity been royalty-free. Most of the time, most people see things, but most never see them as opportunity. Opportunistic Thinking is not a part of most peoples’ mindset. Starbucks may exist because Howard took his Opportunistic Thinking with him on vacation to Europe. Most people just come home with postcards. Most marketers see Santa Claus every 9[…]


The Fallacy That Holds You Back

By: Dave Dee on: November 14th, 2015 7 Comments

I’ve heard it said dozens of times by dozens of “Guru’s” and it’s complete and utter crap.  They say it to try and be motivating, but in reality they are damaging one person after the next, and instead of helping you to make more money, the only one lining their pockets are them.  Well I’m here not only to expose the lie, but also to show you the truth…and while the lie may sound good[…]


Give Your Business This “Special Advantage”

By: Dan Kennedy on: June 10th, 2015 1 Comment

Below is Gary Halbert’s verbiage, to give credit where credit’s due. It is profound. The way Gary explains it in a seminar is: if I offer to set you up in the fast food biz, with a hamburger joint, and you can have any one special advantage you want, what’ll it be?  A clown, special sauce, great burgers, a big ad budget?   He says he’ll take “a starving crowd.” The proof of this is true[…]