Archive for 2011

Practical Solutions

By: Dan Kennedy on: May 13th, 2011 3 Comments

For years I had a cartoon up in my office showing a bunch of guys struggling mightily to carry on their shoulders this huge wooden boat – full of wheels. The entire time I was at the racetrack as a kid, everybody shoveled the manure from the stalls into big plastic tubs with handles, hoisted and carried them the length of the barn to the big manure wagons outside, then had to lift them up[…]

READ MORE

How Do You Say It Is IMPORTANT?

By: Dan Kennedy on: May 12th, 2011 1 Comment

From Larry The Cable Guy: “I was more frustrated than a starving Ethiopian with no legs watching a doughnut roll down a hill.” Yeah, it’s tasteless. But it is funny. And, more importantly, it creates a vivid mental picture. I don’t talk about this much, but I think a ‘secret’ to persuasion in print, especially in print where there are no voice inflections or gestures or body language – but in other venues as well[…]

READ MORE

3 Essential (and FREE) Google Tools for Successful Site Owners

By: admin on: May 11th, 2011 2 Comments

Any and every small business needs a web presence, and competition to win the attention of potential customers is tough. So I wanted to share 3 totally free tools from Google that you can use when you are starting out. Nothing new or ground breaking…but if you aren’t using these already, take the time to get them set up today. 1. Google Analytics Google Analytics is a tracking tool that can tell you all kinds[…]

READ MORE

What is Your Excuse?

By: Dan Kennedy on: May 9th, 2011 8 Comments

Debra LaFave, that infamous hot blonde school teacher who had sex with her 14 year old student had a “emotionally absent” father and a boring marriage. Mel Gibson was drunk. The Florida ex-Congressman who e-mailed sex-charged communiqués to under-age boys was (a) molested as a boy by a priest, (b) drunk, and (c) gay, and was rushed to rehab upon his outing. Flip Wilson’s “The devil made me do it” has evolved from joke to[…]

READ MORE

4 BIG Miscellaneous Tips

By: Dan Kennedy on: May 6th, 2011 7 Comments

If you want to get cooperation from somebody – especially a busy, successful person, make it easy for them to give you what you want. A few days ago, I was asked to record some fairly lengthy audio clips for somebody’s tele-seminar, which I was happy to do – until the “system” kept cutting me off and giving me a 9 choice option menu to deal with. So much for that. People frequently send me[…]

READ MORE

Easiest (and Fastest) SEO Fix You Will Ever See

By: Brian Horn on: May 4th, 2011 23 Comments

Its been a couple weeks since I gave a hard core SEO tip, so guess its time for a good one. I want to show you an simple way to remedy a typical issue that leads lots of websites to not get the rankings that they could…that they really deserve. The issue is that most web desingers have never even heard of something called “First Link Priority”. What sucks is that websites (in particular those[…]

READ MORE

Profits From Niches and SubCultures

By: Dan Kennedy on: May 3rd, 2011 6 Comments

The One Hundred Acre Development, north of Tampa is full of large, upscale homes, as large as 4,000 square feet. The tree-lined streets are populated with Porsches, luxury SUV’s. There are 600 full-time or “snow-bird” residents here, in a mix of homes and condos. In addition, the resort the residential community surrounds attracts 1,000 people every weekend, 200 to 300 most weekdays. There’s an 8,400-square foot spa, golf course, bicycle trails, pools with waterfalls, and[…]

READ MORE

Should You Just Quit?

By: Dan Kennedy on: May 2nd, 2011 3 Comments

As you may recall, France leapt up and demanded to lead the U.N. “peacekeeping force” to be plunked between Hezbolah and Israel, 15,000 strong – to which France would make a “very significant contribution.” That turned out to be not 15,000; not 5,000; but 400, only 200 of which ever arrived. Stephen Colbert said: “The only difference between500 French troops and 15,000 French troops is – less prisoners.” They’ll never escape their deserved reputation for[…]

READ MORE

What Really Counts: The Trophy On The Mantle Or The Millions In The Bank

By: Dan Kennedy on: May 2nd, 2011 3 Comments

At least the infomercial industry’s annual awards dinner I attended was honest. Shows nominated were successful. At the Emmys, Julia Louise-Dreyfuss won an acting award for a truly abysmal sitcom that was cancelled almost immediately upon airing. Other cancelled shows won various honors. At the Oscars, movies the public hated won awards; movies the public loved were snubbed. All that’s fine as long as everybody admits what they’re up to; gathering in their own little[…]

READ MORE

Is It A Fact?

By: Dan Kennedy on: April 28th, 2011 4 Comments

In Japan or China, I forget which – this was in a little typed doohickey running across the bottom of the screen on CNN – the government is trying to outlaw and stop the common, popular practice of hiring strippers to dance and take-it-all-off at….funerals! Hadn’t occurred to me before, but this does seem like something I’d like happening at mine. In between speakers and product pitches. It seems that the people believe that the[…]

READ MORE